Release page subscription lets users subscribe to your release page updates. They stay informed through automated email notifications when new release is posted on the release page.
To enable subscribe button on your release page, go to release page configurations page & enable Allow new subscribers toggle.
When user clicks on Subscribe button on release page, they will be prompted to enter their email address. User will get an email to confirm their subscription. Upon confirmation of subscription by the user, they will be added as active subscriber for your release page.

Automated notifications to subscribers
You can enable automated email notifications to the subscribers by enabling Send updates to subscribers toggle shown in above image.
When you enable this toggle, you need to map a release page notification template and select send via email (default email Id or custom email configured through SMTP settings). Every time a new release is updated on the release page, an automated email notification will be sent to all active subscribers.
Release page notifications email template
For release page notifications, we have introduced a new type of email template called Release page notifications. This template can be added from the templates tab.
Release page notifications template can be mapped in the release page configurations explained above. This type of template shall not be available for mapping under any other rule actions.
